For creative agencies

One system to run your whole agency’s pipeline

Staying in control of a growing agency shouldn't get harder with every new client. Magnetic brings your pipeline, projects, people and finances together, helping you plan ahead, catch overruns before they become a problem and understand exactly where profit is coming from.

Free for 14 days · No credit card required

Magnetic opportunities pipeline board
Track pipeline in real time
Report without spreadsheets
Protect every margin

Trusted by professional services firms worldwide

4.4
★★★★★
200+
Firms across 4 continents
4.6
★★★★★
Highest User Adoption
From pitch to profit in one place

Run client work more efficiently without sacrificing your margins

Running profitable client work is easier when your projects, budgets, resourcing, and deadlines are all connected. Magnetic gives you one place to see how work is progressing, what your team is working on and how every project is performing financially.

Keep projects budgets under control

Compare planned and actual time throughout a project, so you can see when work is starting to run over and take action before margin disappears.

Know which projects are profitable

Track fees, costs, time and margin as work progresses, giving you a clear view of what each project is contributing to the business.

Make better use of your teams time

See capacity, workloads and utilization across the agency, helping you allocate people where they are needed and avoid paying for time you cannot bill.

Plan upcoming work with confidence

Connect your pipeline with resourcing so you can see whether you have people and capacity to deliver new work before you commit to it.

More than project management.

Give your agency a simpler way to operate as you grow, without adding more tools or complexity along the way.

CRM

Leads and clients

Timesheets

Time and costs

Forecasting

Revenue outlook

Finance

WIP and billing

Projects

Work and budgets

Reporting

Live performance

Resources

Capacity and demand

Automation

Less admin

Projects, people and profits - connected

crm

Know what's coming before it hits delivery

Track opportunities, estimates, and probability-weighted revenue alongside active work. Give sales and operations one shared view of demand, capacity, and expected revenue.

Get invoices out fasterBill from approved time, estimates and project milestones
Make profitability visible. Analyze performance by project, client and team.
Explore CRM
Project management

Keep delivery moving without losing site of margin

Plan fixed-fee, retainer, and time-based work with clear owners, timelines, budgets, and dependencies. Teams get a practical place to work; managers get the commercial context behind every task.

Explore reporting
resource management

Match the right people to the right work

See availability, allocations and workload across confirmed projects and future demand. Balance utilization without relying on memory, meetings or another spreadsheet.

Plan at the right level. Allocate names people, roles or unassigned work until the team is confirmed.
Protect your team. Identify overbooking, underutilization and capacity gaps, before they impact delivery
Explore finance management
Finance & reporting

See where your agency makes - and loses money

Bring budgets, time, costs, WIP, billing, and revenue into the same operational system. Replace month-end surprises with live visibility across every client and project.

Explore project management
Built for every agency role

Give every team the clarity to do their best work


From new business and delivery, to operations and finance, each team gets the information they need to make better decisions while keeping the whole agency working from the same information.

free operations guide

Build a more profitable agency without losing control

A practical guide to how agencies structure delivery, finances, and operations as they scale, with templates and frameworks you can use in your agency.

Get the playbook

Simplify how your agency runs

Running an agency gets harder when your team works from different systems. Magnetic gives you a simpler way to keep the business in sync, reducing manual admin and giving people the information they need when they need it.

Disconnected tools

Too many systems create more work

Check markSales and delivery plan from different information
Check markResource plans quickly fall out of date
Check markReporting takes time to pull together
Check markTeams update the same information in multiple places
Check markBudget issues are often spotted too late
Magnetic

Spend less time managing your systems

Check markPlan new work with delivery capacity in mind
Check markKeep budgets current as projects progress
Check markMove approved work through to billing more easily
Check markGive every team a reliable view of the business
Check markGet the numbers you need without rebuilding reports
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Real Agencies. Measurable Improvements.

Magnetic helps agencies spend less time coordinating work and more time improving delivery and profitability.

One system, built to scale with the business

"As we added new service lines, offices and teams, we needed something built for how our business had evolved."

Clyde Mallon

CEO, Hoorah Digital

See the case study
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One platform for multi-office, multi-model teams

More project visibility

Advertising & Marketing

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40%

reduction in time spent on project admin

Advertising & Marketing

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Streamlined Agency Operations and Improved Efficiency

More project visibility

Creative Agency

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Cleaner handoffs between delivery teams

Technology

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4.5/5 on G2 & Capterra
why magnetic

Built for more than managing projects

Magnetic gives agencies the financial and operational depth to manage margin, capacity, WIP and billing alongside delivery.

MagneticScoroProductiveBasecamp
See margin by client and project the moment time and costs enter the system, not at month-end.
Get warned before a project exceeds its budget at company, client, and user levels.
Three recognition methods plus write-off and write-up ensure work in progress reflects reality.
Capacity planning factors in unconfirmed deals filtered by win probability.
Retainer, fixed-fee, and T&M billing mix models per client without exporting to a separate tool.

Comparison based on publicly available competitor documentation and pricing pages, checked July 2026. Full mark = native, out of the box. Dash mark = partial or add-on. No mark = not offered.

integrations

Connect Magnetic to your existing tools

Connect your accounting, calendar, and productivity tools to Magnetic so information stays in sync without duplicate data entry.

Xero
Accounting
Slack
Productivity
Sage
Accounting
Google Calendar
Productivity
Zapier
Automation
Xero
Accounting
Slack
Productivity
Sage
Accounting
Google Calendar
Productivity
Zapier
Automation
Quickbooks
Accounting
Campaign monitor
Marketing
Ziflow
Approvals
Outlook
Productivity
Paster
Accounting
Quickbooks
Accounting
Campaign monitor
Marketing
Ziflow
Approvals
Outlook
Productivity
Pastel
Accounting
Timeboost
Productivity
Web lead capture
Marketing
Xero
Accounting
Slack
Productivity
Campaign monitor
Marketing
Timeboost
Productivity
Web lead capture
Marketing
Xero
Accounting
Slack
productivity
Campaign monitor
Marketing

…and 400+ more apps through Zapier.

Explore all integrations →
FAQs

Questions Agencies Ask Before Switching

*Have more questions? Our comprehensive FAQ section provides answers to the most common inquiries.
What makes Magnetic different from a project management tool?
Project management is only one part of Magnetic. The platform connects CRM, pipeline forecasting, project delivery, resource planning, timesheets, project financials, billing and reporting, allowing operational activity to update the commercial picture automatically.
Can Magnetic support retainers, fixed-fee and time-based work?
Yes. Agencies can manage multiple commercial models, including retainers, fixed-fee projects and time-and-materials work, tracking budgets, WIP and profitability in the same system.
Can we keep our accounting and approval tools?
Yes. Magnetic integrates with accounting, calendar, communication, and approval tools including Xero, QuickBooks, Sage, Slack, Outlook, Google Calendar, Ziflow, and Zapier.
How does Magnetic help protect project margins?
Budgets, rates, logged time and costs are connected to each project. Managers can compare planned and actual performance, monitor overservicing, and act before margin is lost.
How difficult is implementation?
Yes. Magnetic supports different project types, whether you're billing by the hour, offering retainers, or delivering fixed-price work.
the system for agencies

Find the gaps costing your agency time and money

Book a guided walkthrough focused on your workflows, commercial model and reporting needs.

Free for 14 days | No credit card required