Welcome to magnetic

Your Partner In Smarter Workflow Management

With a proven track record of helping professional service firms optimise operations and boost profitability, we’ve earned the trust of industry leaders worldwide. From architecture and engineering firms to creative agencies, Magnetic enables teams to work smarter, deliver faster, and achieve exceptional results.

Book a demoTake a guided tour
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
100's of Service Firms Trust Magnetic to improve utilisation, protect margins, and scale delivery.

At Magnetic We're More Than a Workflow Management Solution.

Most platforms help you assign tasks. We help you manage the full operational picture, from planning and scoping, to tracking profitability and forecasting growth. Here are just a few ways we help service firms stay in control and ahead of the curve:

Project & Task Management
Time & Budget Tracking
Resource Scheduling & Capacity Planning
Client & Scope Management
Profitability & Forecast Reporting
Smiling woman in brown jersey

Why Choose Magnetic?

We don’t just help you get work done, we help you do it profitably, predictably, and at scale. Here’s why teams across architecture, engineering, consulting, and creative services choose Magnetic to run their operations.

Deep Industry Expertise
With years of experience working inside professional service firms, we understand the operational bottlenecks that eat into margin and momentum and we’ve built Magnetic to solve them.
Innovative Technology
From smart scheduling to real-time financial insights, Magnetic gives your team the tools to stay ahead of deadlines, avoid bottlenecks, and make confident decisions.
Proven results
Magnetic is trusted by hundreds of firms worldwide. We help teams cut admin time, increase billable utilisation, and deliver on scope, without burning out your people.

Numbers That Speak for Themselves

From task overload to time leakage, we’ve helped teams fix the hidden inefficiencies that were slowing them down. These numbers show what’s possible with the right platform in place.

3,9M+

Tasks seamlessly managed

11,5M+

Productive Hours optimised

700K+

Project hours logged with precision

Rene Praestholm
Chief Executive Officer
Korak Kuhnert
Chief Technology Officer

About the Founding Team

Our founders, Rene Praestholm and Korak Kuhnert, spent years working with professional service firms. They saw the same issues crop up again and again: scattered tools, unclear responsibilities, manual reporting, and teams constantly firefighting instead of focusing on high-impact work. Projects ran late. Margins were squeezed. And leaders lacked the visibility they needed to make smart decisions.They weren’t alone -  this was the norm in agencies, consultancies, engineering firms, and creative teams everywhere. Rene and Korak knew there had to be a better way to run operations.

So they set out to build a platform that would do more than just manage tasks - one that would give teams clarity, control, and confidence across every part of the delivery process. Not bloated enterprise software. Not just another productivity app. Something built specifically for how service businesses actually work.That idea became Magnetic.Today, we help hundreds of firms around the world streamline their operations, track profitability, and deliver projects with less chaos and more control - all in one place.

OUR CORE VALUES

Our Values Lie at the Heart of Everything We Do

We are committed to genuine interactions and building lasting relationships that contribute to our clients' success. By fostering a culture of meticulousness and continuous improvement, we strive for operational excellence in everything from project management to customer support.
Innovation
Authenticity
Excellence
Teamwork
Client Success

What Our Customers Have to Say

Testimonial logo
40% Reduction in time spent on Admin
“By managing everything from resource allocation to project forecasts within one platform, we’ve eliminated silos and improved our overall efficiency.”It’s a platform with many functionalities at a reasonable price, perfect for agencies looking to streamline operations and enhance productivity.
Django Blanchetta
Foudner and CEO
Read the case study
Improved Project Turnaround Times
“Before Magnetic, we lacked visibility into how the studio operated day-to-day. Now, we can clearly see where our time goes and that changes how we plan, prioritise, and collaborate.”
Christopher Shayo
Manager: Brand Communications, Karimjee
70% increase in Project Efficiency
“Magnetic has fundamentally changed the way we operate. We no longer waste time on inefficient manual tracking, and we have a much clearer picture of our financial health.”
Roy Avungana
Chief Operations Officer, Chapu
“We wholeheartedly recommend Magnetic to others seeking a comprehensive and intuitive business solution. Its robust features, user-friendly interface, and exceptional support make it invaluable for optimising operations and driving business performance.”
Natalie Davies
Chief Operations Officer, Stratitude
“I would highly recommend Magnetic to any business looking to streamline their scheduling and manage their workflow. The real-time updates and mobile accessibility have enabled us to respond quickly to any and all briefs coming in. I’d easily give Magnetic a 10 out of 10.”
Meems Joseph
Traffic Co-ordinator, Spur Corporation

Global Presence, Local Expertise

With offices in London, Cape Town, Johannesburg and Denmark, Magnetic combines global reach with a personal touch. Wherever you are, we’re ready to help you succeed.

London
17 Hanover Square, London, W1S 1BN,United Kingdom
Johannesburg
Ground Floor, Gateway West, 22 Magwa Cres, Midrand, 2066
Cape Town
Office A004, Regent Square, c/o Doncaster Road & Rosmead Ave, Kenilworth

Have a Question? Get in Touch

We're here to help you navigate workflow management challenges. Reach out to our team for assistance.

Drop us an email
sales@magnetic.com
Give us a call
+27 11 656 5928 (SA)
+44 7787 987 254 (UK)

Make Team Management Effortless with Magnetic

Balance workloads, align availability, and keep every project resourced, without the chaos of spreadsheets or disconnected tools.

Get a guided walkthrough
Free for 14 days | No credit card required
Thoughtful woman with Magnetic's resource management interface displaying task progress and duration for assigned team members.