Welcome to magnetic
Your Partner In Smarter Workflow Management
With a proven track record of helping professional service firms optimise operations and boost profitability, we’ve earned the trust of industry leaders worldwide. From architecture and engineering firms to creative agencies, Magnetic enables teams to work smarter, deliver faster, and achieve exceptional results.
At Magnetic We're More Than a Workflow Management Solution.
Most platforms help you assign tasks. We help you manage the full operational picture, from planning and scoping, to tracking profitability and forecasting growth. Here are just a few ways we help service firms stay in control and ahead of the curve:

Why Choose Magnetic?
We don’t just help you get work done, we help you do it profitably, predictably, and at scale. Here’s why teams across architecture, engineering, consulting, and creative services choose Magnetic to run their operations.
Numbers That Speak for Themselves
From task overload to time leakage, we’ve helped teams fix the hidden inefficiencies that were slowing them down. These numbers show what’s possible with the right platform in place.
3,9M+
Tasks seamlessly managed
11,5M+
Productive Hours optimised
700K+
Project hours logged with precision
About the Founding Team
Our founders, Rene Praestholm and Korak Kuhnert, spent years working with professional service firms. They saw the same issues crop up again and again: scattered tools, unclear responsibilities, manual reporting, and teams constantly firefighting instead of focusing on high-impact work. Projects ran late. Margins were squeezed. And leaders lacked the visibility they needed to make smart decisions.They weren’t alone - this was the norm in agencies, consultancies, engineering firms, and creative teams everywhere. Rene and Korak knew there had to be a better way to run operations.
So they set out to build a platform that would do more than just manage tasks - one that would give teams clarity, control, and confidence across every part of the delivery process. Not bloated enterprise software. Not just another productivity app. Something built specifically for how service businesses actually work.That idea became Magnetic.Today, we help hundreds of firms around the world streamline their operations, track profitability, and deliver projects with less chaos and more control - all in one place.
OUR CORE VALUES
Our Values Lie at the Heart of Everything We Do

Think ahead & make things happen. Build on your knowledge, continuously improve. Be creative and resourceful. Anticipate change.

Stay true to who we are, what we do and who we serve. Act with integrity and respect. Do what is right.

Aspire to greatness. Be outstanding in all we do. Go beyond what is expected of us. Continue learning.

Work collaboratively to develop and maintain productive working relationships based on mutual respect & trust.

Know your client & build lasting relationships. Think beyond the requirement. Deliver solutions of value.

What Our Customers Have to Say





Global Presence, Local Expertise
With offices in London, Cape Town, Johannesburg and Denmark, Magnetic combines global reach with a personal touch. Wherever you are, we’re ready to help you succeed.
Have a Question? Get in Touch
We're here to help you navigate workflow management challenges. Reach out to our team for assistance.
Make Team Management Effortless with Magnetic
Balance workloads, align availability, and keep every project resourced, without the chaos of spreadsheets or disconnected tools.
