about us

We're in the business to make your firm more profitable

Magnetic brings pipeline, delivery, resourcing, time and billing into one system, so margin is something you watch while work runs, rather than something you find out after month-end. Hundreds of professional services firms run on it.
Hundred's of Service Firms Trust Magnetic to Improve Utilisation, Protect Margins, and Scale Delivery.
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the magnetic difference

Run your professional services firm with more control

Professional services firms need more than project management, without the cost and complexity of traditional enterprise software. Magnetic brings projects, people and financial performance together in one platform built around how PSA firms operate.

Connect delivery to financial performance

Magnetic connects projects, plans, time, costs, budgets and billing, so every hour worked contributes to a current view project performance and profitability

Get the control of a PSA without the enterprise overhead

Bring sales, delivery, resourcing and finance into one system without a lengthy implementation or a platform that needs a dedicated administrator to keep it running.

Run your firm from one connected platform

CRM, projects, resourcing, timesheets, reporting and billing all work fro the same data reducing manual reconciliation and giving teams a shared view of the business.

led by an experienced executive team

Built by people who know the problem first hand

Our executive team has spent more than 25 years building software for professional services businesses. They've seen first hand how firms were managing projects in one system, resourcing in spreadsheets with financial performance living somewhere else entirely.

They've also seen the other end of the market: powerful enterprise PSA software that brings everything together, but with the cost, complexity and implementation that comes with them.

Magnetic was built to offer a better middle ground: the commercial control professional services firms need, in software people can actually use

Grow without losing control of delivery or margin

From the first opportunity through to the final invoice, magnetic connects the decisions that shape revenue, capacity, and project performance. Each team gets what it needs, without creating another version of the numbers

Turn pipeline into a plan the business can use

Forecast revenue and upcoming demand from the same pipeline, so new work can inform resourcing and delivery before it is committed.

Keep projects on track, and on budget

Bring plans, budgets, tasks, time and costs together so delivery teams can see how each project is performing as the work processes

Plan capacity before work is approved

See availability across teams, match people to upcoming projects and use confirmed and weighted demand to support hiring decisions

Know what every project costs to deliver

Make time easier to capture and connect every hour to budgets, costs and billing for a more accurate view of project performance.

See how the firm is performing while there is still time to act

Bring project, resource and financial data into current reporting on utilisation, revenue, delivery and margin without rebuilding it elsewhere.

Take repetitive admin out of the workflow

Automate routing steps, approvals and notifications so work keeps moving without relying on someone to manage every handover manual;y.

G2 High Performer Badge
G2 Momentum Leader Badge
G2 Highest User Adoption Badge

Trusted by professional services firms globally

With a proven track record of helping professional service firms optimise operations and boost profitability, we’ve earned the trust of industry leaders worldwide. From architecture and engineering firms to creative agencies, Magnetic enables teams to work smarter, deliver faster, and achieve exceptional results.

implementation and support

Go live in weeks, with expert support from day one

From implementation through to day-to-day support, Magnetic is built to get teams running quickly and keep them moving, with help from people who know the platform.

Implementation and support

Magnetic

Time to go live

2–3weeks

Configure, migrate and go live.

Support cover

24/5

Johannesburg and London, across the working week.

First response

<1hour

Average reply time, from people who know Magnetic.

Industry experience

20+years

Software for project-led firms, long before Magnetic.

more than software

Get a PSA that works around your firm

Magnetic gives you more than a platform to implement and leave behind. Configure it around the way your firm operates, keep improving how firms use and add more capability without rebuilding your tech stack.

Make Magnetic fit the way you work
Years of working with project-led firms have shaped how Magnetic works. Projects, resourcing, time, budgets and billing are designed to work together because that is how the business itself operates.
Keep improving how your firm runs
As your processes, teams and reporting needs change, Magnetic gives you the flexibility to refine how the platform works without starting again or adding another platform.
Add more capability without adding more software
Use automation, custom reporting, integrations, and AI across the same platform, giving teams more ways to work efficiently without creating another layer of disconnected tools.

we're global

Global Reach, with teams close to our customers

Magnetic supports professional services firms across regions, with teams in London, Johannesburg, Cape Town and Denmark, and partners in APAC, EMEA and the US.

talk to us

Talk to our team

Whether you're looking at pricing, planning a move from another system, or want to see how Magnetic could work for your firm, our team can help you find the right answer.

Get a deeper look into Magnetic - pricing, migration, and whether it fits how your firm works.

Average first response
Under 1 hour

Support is available 24/5.

Already a Magnetic customer?

Need help with your account, have a product question or something that is not working as expected?

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See what changes when the whole firm works from one system

Book a guided demo and see Magnetic configured around the way professional services teams plan, deliver and manage projects.

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